The Voice of the Customer: Listening and analysing results
Join our exclusive webinar on 28 April 2022 | 12:00-12:45 CET
First listen, then act.
We all know how important it is to be an active listener, however, do you know what people are saying about your brand, even if they do not tag your page?
Social listening enables your organisation to monitor different websites, social channels and groups, chatbots, surveys, and phone calls to listen to your audience, track mentions, and conversations related to your brand or industry.
All well and good, yet how does one then analyse the data and incorporate gained insights into business processes? These technological and organisational challenges will be addressed during our next webinar where we will talk about the Voice of the Customer (VoC) tools that are available and their impact on processes and the ecosystem of digital solutions in organisations.
This is the 2nd webinar in the series of webinars about delivering a personalised customer experience.
Join our webinar on 28 April 2022 at 12:00-12:45 CET, and understand:
- What is the VoC?
- How to effectively collect and analyse customer feedback?
- What tools are available to collect VoC?
- How to use the VoC in the customer service process?